It’s a Penalty exists to end abuse, exploitation and human trafficking on a global scale. Our work contributes to creating a world where abuse, exploitation and human trafficking are no longer acceptable through education, awareness-raising and advocacy. To achieve our goals, we have four key programmes: Campaigns, CommonProtect, the It’s a Penalty Student Ambassador Programme and Safe to Compete.
Through collaboration and partnership with strategic stakeholders, such as high-profile sporting athletes, and the travel and tourism industry (including hotels, airlines, transportation), we have been able to achieve significant results. To see human trafficking eradicated and maximise our impact, we also join forces with sporting governing bodies/hosting committees, local and international NGOs, governments, corporations and law enforcement. We believe that collaboration is key to achieving our goals.