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About – It's a Penalty
About2018-07-26T11:31:53+00:00
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ABOUT IT’S A PENALTY

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The It’s a Penalty Campaign harnesses the power of sport to prevent abuse, exploitation and trafficking  globally, positioning major sporting events as platforms for positive change.

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Statistics Show:

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  • 40 million children experience some form of abuse each year (WHO)
  • Every year, 1.8 million children are subjected to sexual exploitation (ILO)
  • Human trafficking involves 5.5 million children worldwide (ILO)
  • 63% of child sex trafficking survivors were advertised online at some point during their trafficking situation (Thorn)
  • The huge influx of tourists and sporting fans to a country during a major sporting event increases the risk of children and vulnerable people being abused, exploited and trafficked (University of Dundee, ‘Let’s Win This Game Together: Documenting violations of children’s rights around the 2014 FIFA World Cup in Brazil.’)
  • Globally, 4.8 million people (99% of which are women and girls) undergo forced sexual exploitation (ILO)
  • 24.9 million people are trapped in modern-day slavery around the world (ILO)
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We believe that prevention is even better than cure. Our ultimate goal is to eradicate abuse, exploitation and trafficking by 2030, contributing to the elimination of modern-day slavery and the achievement of UN SDG Target 16.2 ‘to end abuse, exploitation, trafficking, torture and all forms of violence against children’.

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It’s a Penalty’s Global Prevention Model

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Having so far completed three global campaigns around six major sporting events, It’s a Penalty has facilitated the rescue of 16,795 victims of sexual exploitation, and prevented thousands more from becoming victims. Since our launch, we have reached and impacted a total of 960 million people worldwide, enabling them to play a part in building a better and safer world for children before, during, and after these major sporting events.

Alongside our Campaign work around major sporting events, we are also advocating for the global enactment and implementation of extraterritorial legislation against child exploitation, which will allow countries to prosecute their citizens for the abuse of children if the offence takes place abroad. Despite its importance, 153 countries worldwide currently lack such legislation.

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Together, we are working to build a world in which no-one is vulnerable to abuse, exploitation or trafficking.

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